Retail, Exhibition

Pure Instinct / Soyaconcept: showroom and exhibition stand

“Innovation, identity, personality, quality and simplicity“ are core elements of the brand identity of Danish fashion label soyaconcept, known in Germany as „Pure Instinct“ until 2009. High-quality women’s fashion with excellent value for money is at the heart of a success story that began in South Jutland and that has already reached several European countries and continues into the future. bontempo has contributed to this success story by providing retail design and store construction for a showroom as well as exhibition stand design and construction.