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Pierre Cardin / PANORAMA January 2014


In January 2014, The Panorama Berlin hosted a widely noticed premiere for premium brand Pierre Cardin: the new life style concept „Appartement Français“, a shop-in-shop system designed to express the style of the „Pierre Cardin man“, was launched in a 200m2exhibition area. Wooden wainscoting and stucco decorations, classy furnishings made of precious woods and leather: to realise sophisticated details such as these within the context of a trade show was a tailor-made challenge for our experts in production and exhibition stand construction. The reward: an accolade for this Panorama fashion trade fair’s “Most Impressive Exhibition Stand”!



Pierre Cardin / Ahlers AG


Exhibition stand


PANORAMA Berlin, Germany

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