In December 2018, the bontempo group realised the Philips shop-in-shop concept in the Saturn store on Mönckebergstrasse in Hamburg. The 60 square metre area is characterised by its straight-forward yet classy design. An insular layout was developed for Philips exclusively for this representation in the world’s biggest consumer electronics store. Top-quality materials were used to create an impressive mix of white mineral-based surfaces and oak veneer.
A suitable lighting concept and ceiling banners promote the sales area’s long-range effect. Its subconsciously sophisticated “homely look” further highlights the focus areas of Philips’ product range, covering the fields of personal care, domestic appliances and healthcare.